Today in the UK, students will be collecting their A-level results. Every year this prompts a slew of media coverage as excited 18-year-olds opening their envelopes to great delight.
Of course, we never see or hear coverage of those young people who are less excited, or even disappointed. This is held from us - rightly, perhaps, to save them from embarrassing exposure, but also perhaps to shield us from the uncomfortable truth that normal people also don't get 'A-star' grades.
There is also media focus on the transition between A-levels and the University system. The effect is to create and perpetuate a myth that A-levels naturally lead to University. I have been wondering about this today. How have we created a rite of passage that narrows so much at the completion of formal schooling?
It occurs to me that the link has been artificially fortified, perhaps for political reasons, since people in higher education do not place a burden on employment statistics - and of course, higher education itself has become a growth industry with fee-paying customers.
The flip side? It creates a cultural script, and sometimes a family script, which then falls upon the young person to fulfill. What happens, then, if a young person isn't ready, academically or personally, for University?
An impasse can be created - one part of the personality says "I want (need) to go to University, as that's what is supposed to happen to me". Another part - the inner, maybe quieter voice - says "I can't," , or "I don't want to".
Experience and T.A theory tells us that when people find themselves in conflict with their cultural or familial script, they can experience a deep sense of shame, as if something is wrong with them. The inner critic - sometimes called the "Pig" Parent - is the engine of this feeling of shame.
I remember coming face-to-face with this cultural and institutional script, when I went back to my school to collect my results. I knew I hadn't done as well as I had hoped; my two years had been dogged by glandular fever and depression. I knew my results had suffered. So it wasn't a surprise when the face of my biology teacher dropped, as I walked up to collect my envelope. He conveyed a kind of collective disappointment with his expression and his words. But I was determined that he wouldn't make me feel ashamed, as I had done already many times in that two-year period.
I made a quip about John Major (the Prime Minister at the time) who had 'only' 5 O-levels, and I observed that it seemed to be enough to get him along in life. I willed a smile to my face, turned, and left... and haven't been back since.
My thoughts today are with the happy ones, yes. The ones who have their future mapped out nicely. Great!
But my thoughts are also with those whose maps aren't so clear - just as mine wasn't. They will tread a different path, but it may be better - more autonomous - for them. The road less travelled, perhaps.
.
Showing posts with label Transactional Analysis. Show all posts
Showing posts with label Transactional Analysis. Show all posts
Thursday, 15 August 2013
A-Level ... Results day
Labels:
autonomy,
education,
families,
script,
Transactional Analysis
Friday, 7 June 2013
The Other Side of the Wafer-Thin Barrier
This week, SOAP (Speak Out Against Psychiatry) held a demonstration at the Institute of Psychiatry in London. It follows a long period of widespread criticism of the DSM and its political influence.
I'm with the SOAP people in spirit, because I think someone needs to hold up a mirror to psychiatry, and I hope that psychiatry will be smart enough to look earnestly at itself.
I've written a little about this (see here and here) but I am by no means the most vocal critic or the most prolific writer on the DSM5 and all its problems. A good distillation of the issues, which is kept up-to-date with current material, can be found on the Beyond Meds blog - the DSM update page is here.
The SOAP web page for this event is well worth a read. There, they explain their position that human suffering is more than a medical issue, and so we should not rely upon a medical treatment for wider problems. Normal human experiences, they say, are being medicalized which results in people being labelled.
I agree, and have agreed for some time. The DSM5 threatens to turn grief into a disorder, and child tantrums into a disorder. This is a dangerous form of 'mission creep'.
My instinctive opposition to diagnostic labelling comes, I think, from what I have learned in my training and experience as a psychotherapist. I have also had some experience of the mechanisms of psychiatry and psychopharmacology, which lead me to believe that both practices have departed significantly from what I hold to be the work of healing mental illnesses.
An article shared on Twitter recently notes that "Psychiatry was not - on Freud's watch - to be swallowed by medicine". Perhaps Freud intended that psychoanalysis be practiced by people who did not go through the sheep-dipping of medical training, and who could connect in a different way to their 'patients' as a result. Clearly, Freud knew that looking at people through a medical lens could be an inherently limited approach.
It's interesting to note the boundaries getting fuzzy here, between psychiatry (which is a branch of medicine) and psychotherapy. It's true that some psychiatrists are also trained psychotherapists who have undertaken extensive personal therapy themselves. But it's true too that many psychiatrists are just doctors. Some of these doctors are working on the assumption that their medical degree and psychiatric training entitles them to carry out psychotherapeutic enterprises under the banner of psychiatry. They also work on the assumption that their medical training (and with this I include the social, cultural, and heirarchical effects of medical and psychiatric training) will not somehow infiltrate the relationship, and the treatment that they offer. As if the person that we are, and the experiences we have, can somehow be irrelevant once we are in the room with a patient.
No.
The article also quotes Robert Spitzer, who headed the development of DSM-III. In a hugely telling remark, he is reported to have said: "..looks very scientific..... It looks like they must know something". For me, this is symbolic of the eternal struggle of medicine as a science - to name, to understand, and thus to defend against the impossible anxiety of NOT knowing.
"The medical model is a wafer-thin barrier against uncertainty" - Irvin Yalom
So, I question psychiatry as it's practiced today because of its over-emphasis on naming, and understanding stuff - much of which (like grief, tantrums, and the stress of someone's death) is actually the stuff of LIFE and not really there to be understood through a medical model.
I want to be prepared to sit on the other side of that barrier, where there is chaos, confusion, or hurt, and allow that to be the stuff. Because that's what I believe people want and need from soul-healing.
Here's the article, by the way
.
I'm with the SOAP people in spirit, because I think someone needs to hold up a mirror to psychiatry, and I hope that psychiatry will be smart enough to look earnestly at itself.
I've written a little about this (see here and here) but I am by no means the most vocal critic or the most prolific writer on the DSM5 and all its problems. A good distillation of the issues, which is kept up-to-date with current material, can be found on the Beyond Meds blog - the DSM update page is here.
The SOAP web page for this event is well worth a read. There, they explain their position that human suffering is more than a medical issue, and so we should not rely upon a medical treatment for wider problems. Normal human experiences, they say, are being medicalized which results in people being labelled.
I agree, and have agreed for some time. The DSM5 threatens to turn grief into a disorder, and child tantrums into a disorder. This is a dangerous form of 'mission creep'.
My instinctive opposition to diagnostic labelling comes, I think, from what I have learned in my training and experience as a psychotherapist. I have also had some experience of the mechanisms of psychiatry and psychopharmacology, which lead me to believe that both practices have departed significantly from what I hold to be the work of healing mental illnesses.
An article shared on Twitter recently notes that "Psychiatry was not - on Freud's watch - to be swallowed by medicine". Perhaps Freud intended that psychoanalysis be practiced by people who did not go through the sheep-dipping of medical training, and who could connect in a different way to their 'patients' as a result. Clearly, Freud knew that looking at people through a medical lens could be an inherently limited approach.
It's interesting to note the boundaries getting fuzzy here, between psychiatry (which is a branch of medicine) and psychotherapy. It's true that some psychiatrists are also trained psychotherapists who have undertaken extensive personal therapy themselves. But it's true too that many psychiatrists are just doctors. Some of these doctors are working on the assumption that their medical degree and psychiatric training entitles them to carry out psychotherapeutic enterprises under the banner of psychiatry. They also work on the assumption that their medical training (and with this I include the social, cultural, and heirarchical effects of medical and psychiatric training) will not somehow infiltrate the relationship, and the treatment that they offer. As if the person that we are, and the experiences we have, can somehow be irrelevant once we are in the room with a patient.
No.
The article also quotes Robert Spitzer, who headed the development of DSM-III. In a hugely telling remark, he is reported to have said: "..looks very scientific..... It looks like they must know something". For me, this is symbolic of the eternal struggle of medicine as a science - to name, to understand, and thus to defend against the impossible anxiety of NOT knowing.
"The medical model is a wafer-thin barrier against uncertainty" - Irvin Yalom
So, I question psychiatry as it's practiced today because of its over-emphasis on naming, and understanding stuff - much of which (like grief, tantrums, and the stress of someone's death) is actually the stuff of LIFE and not really there to be understood through a medical model.
I want to be prepared to sit on the other side of that barrier, where there is chaos, confusion, or hurt, and allow that to be the stuff. Because that's what I believe people want and need from soul-healing.
Here's the article, by the way
.
Labels:
DSM-5,
Loss,
Radical Psychiatry,
Therapy,
Transactional Analysis
Monday, 27 May 2013
I'm featured in the Colchester Gazette
This week I was interviewed by the Colchester Gazette, for a feature on people & their work.
I explained how & why I came into psychotherapy as a job (actually a vocation), and what it's like to be a psychotherapist.
It also gives a good sense of how I view the role of ongoing therapy; during training and beyond. Not everyone in the 'trade' is with me on this one, but I am happy that my view is fairly represented.
It's not the best photograph of me, but at least it gives the right representation - I'm ready to listen!
Read the article here
.
I explained how & why I came into psychotherapy as a job (actually a vocation), and what it's like to be a psychotherapist.
It also gives a good sense of how I view the role of ongoing therapy; during training and beyond. Not everyone in the 'trade' is with me on this one, but I am happy that my view is fairly represented.
It's not the best photograph of me, but at least it gives the right representation - I'm ready to listen!
Read the article here
.
Wednesday, 3 April 2013
Living the Quiet Life - Some Thoughts on Humility
The new Pope has generated lots of discussion around the world over the past few weeks. (That's aside from the Catholic 'elephant in the room' of abuse, of course. But I'm not here to talk about that).
What struck me was what I heard about his lifestyle as a cardinal. He chose a small apartment, cooked his own meals, and used public transport. He made his lifestyle deliberately modest, in order to demonstrate his attitude to service.
Later, after the white smoke rose from the chimney, he emerged onto the balcony and made another demonstration of his attitude, by asking the people of the church to pray for him. And to pray with him. The ulterior: I'm just like you. We should do this together. I am not more special than you; in fact, I need your help in this job I'm going to do.
It feels to me that these are important demonstrations of humility and could be very helpful in the ongoing struggles of the Catholic church.
And then, more recently, I noticed it happening again: this time, Justin Welby, the new Archbishop of Canterbury. An innovative change to the normal ceremony - added by Welby himself - had him intercepted at the door of the cathedral by a youngster. It was quite something to watch.
See it here at about 2min 50sec.
A 17-year-old asked him "Who are you? Who sent you? And what confidence do you come with?". His reply was "I'm just me, basically, and actually I know nothing. I'm not coming with confidence, I'm coming with fear. But I'm here to serve".
Again, I was struck by the sense of humility in this segment. It was a clear indication from the Archbishop that, despite the presumed power and authority of the position, he wishes to be seen as 'only' human.
I haven't seen such obvious public displays of humility in a long time. Most media output in the UK is dominated by people who exude quite the opposite; take Simon Cowell, for instance, whose self-absorption and grandiosity has actually become a kind of joke. Our culture seems to be evolving more and more in the other direction......
Being humble is weak.
You're under-rating yourself - brag a little to get ahead. **
In fact, brag a lot.
Brag louder, and more, than the others.
Don't be quiet or unassuming.
Quiet guys finish unnoticed.
In the therapy industry, the tide is also flowing that way. A colleague in the US has observed recently how counselling/therapy has become "commodified" - partly due, I think, to an increase in competitive marketing trends.
Yes, therapists are now bragging to get ahead, too. I have noticed it myself. I spotted someone on social media recently describing themselves as "known for quick results". Elsewhere, people offer 'testimonials' in their literature, perhaps unaware of the inherent bias. What I see is a widespread decrease in humility.
Odd, perhaps, when the BACP Ethical Framework describes humility as one of the "personal moral qualities" essential in ALL therapists.
Personally, I would choose as a therapist (or refer clients to) someone who makes no bold claims on their website. If they did, it would turn me off. I like it when people suggest that therapy "may" be a real help, rather than saying it "can" change your life. Words are important; tone is important; the ulterior (unspoken) message is the one that really gets through.
Maybe we just need more of it in the world.....?
Generally, I think humility could make the world a bit less 'in-your-face'; a little quieter, perhaps. It might help us in recognizing ourselves and each other as normal, faulty human beings - rather than cultivating a culture of celebrity, competition, pressure on others, pressure on self.
The problem with humility is ... that to be humble involves just quietly getting on with what you do, making no song and dance about it, not asking for any awards or prizes (although BACP are offering them!). In an increasingly competitive commercial world, we are driven to NOT be quiet.
In general society, humility is normally practiced only in quiet corners (that's the point, after all). But as a result - the virtue, benefits, and rewards of humility are chronically under-advertised. So thanks be, to Pope Francis and Archbishop Justin.....
for making a song-and-dance about NOT making a song-and-dance.
...
** In Transactional Analysis, there is a tradition of using 'bragging' as something healthy. I broadly agree with this, because it's done in an I'm OK-You're OK spirit. In other words, it's not about bragging to be one-up on others; it's more to do with fighting the internal critic (or Pig Parent).
Bragging at the expense of others is a widespread behaviour which implies an "I'm better than them" position (I+U-). This may be significant of the "Take It" driver (Tudor, 2008).
Humility is an antidote to "Take It", as Tudor suggests:
"Just as awareness and understanding helps the individual, so too the social psychological analysis of the social, political, and economic consequences of the 'Take it' driver message may help the social awareness of individuals, groups, peoples, and even nations to resist oppression and to commit to cooperation."
Sounds like humility in action to me.
.
What struck me was what I heard about his lifestyle as a cardinal. He chose a small apartment, cooked his own meals, and used public transport. He made his lifestyle deliberately modest, in order to demonstrate his attitude to service.
Later, after the white smoke rose from the chimney, he emerged onto the balcony and made another demonstration of his attitude, by asking the people of the church to pray for him. And to pray with him. The ulterior: I'm just like you. We should do this together. I am not more special than you; in fact, I need your help in this job I'm going to do.
It feels to me that these are important demonstrations of humility and could be very helpful in the ongoing struggles of the Catholic church.
And then, more recently, I noticed it happening again: this time, Justin Welby, the new Archbishop of Canterbury. An innovative change to the normal ceremony - added by Welby himself - had him intercepted at the door of the cathedral by a youngster. It was quite something to watch.
See it here at about 2min 50sec.
A 17-year-old asked him "Who are you? Who sent you? And what confidence do you come with?". His reply was "I'm just me, basically, and actually I know nothing. I'm not coming with confidence, I'm coming with fear. But I'm here to serve".
Again, I was struck by the sense of humility in this segment. It was a clear indication from the Archbishop that, despite the presumed power and authority of the position, he wishes to be seen as 'only' human.
I haven't seen such obvious public displays of humility in a long time. Most media output in the UK is dominated by people who exude quite the opposite; take Simon Cowell, for instance, whose self-absorption and grandiosity has actually become a kind of joke. Our culture seems to be evolving more and more in the other direction......
Being humble is weak.
You're under-rating yourself - brag a little to get ahead. **
In fact, brag a lot.
Brag louder, and more, than the others.
Don't be quiet or unassuming.
Quiet guys finish unnoticed.
In the therapy industry, the tide is also flowing that way. A colleague in the US has observed recently how counselling/therapy has become "commodified" - partly due, I think, to an increase in competitive marketing trends.
Yes, therapists are now bragging to get ahead, too. I have noticed it myself. I spotted someone on social media recently describing themselves as "known for quick results". Elsewhere, people offer 'testimonials' in their literature, perhaps unaware of the inherent bias. What I see is a widespread decrease in humility.
Odd, perhaps, when the BACP Ethical Framework describes humility as one of the "personal moral qualities" essential in ALL therapists.
"Humility: the ability to assess accurately and acknowledge one’s own strengths and weaknesses." (BACP, 2013)
Personally, I would choose as a therapist (or refer clients to) someone who makes no bold claims on their website. If they did, it would turn me off. I like it when people suggest that therapy "may" be a real help, rather than saying it "can" change your life. Words are important; tone is important; the ulterior (unspoken) message is the one that really gets through.
Maybe we just need more of it in the world.....?
Generally, I think humility could make the world a bit less 'in-your-face'; a little quieter, perhaps. It might help us in recognizing ourselves and each other as normal, faulty human beings - rather than cultivating a culture of celebrity, competition, pressure on others, pressure on self.
The problem with humility is ... that to be humble involves just quietly getting on with what you do, making no song and dance about it, not asking for any awards or prizes (although BACP are offering them!). In an increasingly competitive commercial world, we are driven to NOT be quiet.
In general society, humility is normally practiced only in quiet corners (that's the point, after all). But as a result - the virtue, benefits, and rewards of humility are chronically under-advertised. So thanks be, to Pope Francis and Archbishop Justin.....
for making a song-and-dance about NOT making a song-and-dance.
...
** In Transactional Analysis, there is a tradition of using 'bragging' as something healthy. I broadly agree with this, because it's done in an I'm OK-You're OK spirit. In other words, it's not about bragging to be one-up on others; it's more to do with fighting the internal critic (or Pig Parent).
Bragging at the expense of others is a widespread behaviour which implies an "I'm better than them" position (I+U-). This may be significant of the "Take It" driver (Tudor, 2008).
Humility is an antidote to "Take It", as Tudor suggests:
"Just as awareness and understanding helps the individual, so too the social psychological analysis of the social, political, and economic consequences of the 'Take it' driver message may help the social awareness of individuals, groups, peoples, and even nations to resist oppression and to commit to cooperation."
Sounds like humility in action to me.
.
Tuesday, 12 February 2013
The Carom Transaction in Social Media
I have fallen out of love with Facebook. I have become attached to Twitter. I have discovered LinkedIn. This is my current position; it may change!
Over the several years that I've been involved in social media, I have noticed more the vast array of transactions on display. Some social, some psychological, but all the different permutations of the Berne's original dual ego-state model are there.
Looking at the different ways in which people use the platforms of Facebook, Twitter et al, I have been reminded of an old, seldom-used bit of Transactional Analysis theory which I now feel deserves a fresh look.
The Carom Transaction
In the wider literature this first appears in Woolams & Brown (1978) although it's a very brief mention. Very simply, it's a kind of transaction where the speaker says something to another person in the vicinity of a third party ... the third party is the real recipient of the strokes. It's an unusual transaction because of its use of an intermediary. It is also an example of the social & psychological levels of action (i.e. Berne's third rule of communication*)
Here's a basic example:
"Carom" is a broadly European term that is found in Carom Billiards, where players must deliberately bounce (carom) the cue ball against a cushion or another ball, in order to progress. Carom transactions, then, are used to 'bounce' a message off one person, so that it 'rebounds' off to the next one (the real target).
Caroms may be used deliberately in a therapy. Usually this is done in order to reinforce a particularly important message, or to convey a point that couldn't be done directly for some reason. The client's partner, or other members of a group, may be the 'bounce-ees' in this respect.
The Carom in Social Media
Looking at Facebook and Twitter etc, it becomes clear how many of the postings, status updates or tweets are not actually intended for the supposed recipient. In fact, caroms are in play all over the place - intentional or not. The 'bouncees' are those others-out-there; the folks on one's Friend list (in the case of Facebook), or just other users in the Twittersphere (which can potentially mean millions of people!). Obviously the more public the settings, the more potential bouncings there might be.
Here are a few examples I have found:
1. The Old-fashioned carom
Simply, an indirect message conveyed in the manner we've just seen. Here's a kindly example:
Now, nearly everyone knows what a nice person Louise is. This is much more powerful than sending a text, or perhaps even a thank-you card (although that might depend on the wording). But it's potent; maybe because of its public nature, as depicted in the diagram below.
Of course, this kind of carom can be used in a not-so-kindly way. I have refrained from posting an example here, but I'm sure you have seen a status update in your feed that's of the "Levon is a doo-doo-head" variety.
I have seen this kind of carom escalate into something really gamey and poisonous; family feuds and bitter disputes have been played out in this manner.
2. "Now Hear This, Now Hear This"
This is an interesting one, where the 'target' of the message is everyone. The bouncee may not even be present amongst that following, but be referred to in the posting itself. Here's an example:
This is a loving parent. What's interesting is that the child isn't actually the recipient of the message. On the social level, this is a birthday greeting to someone (who 'happens' not to be there). I suspect that an ulterior message is being conveyed, and that the 'others-out-there' are the intended recipients (below).
Other forms of this type of carom can easily be found. If you "like" a particular posting or group, for instance, it can be a way of conveying a message to those around. (They will see that you've clicked on "No Tolerance for Domestic Violence", or "I Hate People Who Stand Still on the Escalator", and will know this about you).
3. Social Media as Marketing, or "Hey, Google, Look at Me!"
This is a double-rebound carom, which I think has been born of the digital age. In this situation, users of Facebook, Twitter, and bloggers in general have taken to using their social media as a marketing tool. Google (other search engines are available) is the driver behind this; SEO gurus tell us that Google looks for "quality content", and so we merrily type away in the hope that Google will hear us **. Of course, Google may not hear what we're saying; we just need Google to know we're here. Our Facebook Friends, Followers, and the general public may hear us, and if so that's good - but there is the added dimension of telling Google something about ourselves.
---------------------------------------------------------------------------
* Berne's Third Rule of Communication: Where there is a transaction on the social and psychological level, the outcome will always be determined by the latter.
** I am aware that many, many people write blogs and use social media for reasons other than marketing. Astute and/or prolific readers will have seen examples of those that do (write for marketing purposes) and those that don't. I can usually tell the difference; there is a difference in tone, and the 'marketing' writer often has little or no engagement with those who comment/tweet back etc.
.
Over the several years that I've been involved in social media, I have noticed more the vast array of transactions on display. Some social, some psychological, but all the different permutations of the Berne's original dual ego-state model are there.
Looking at the different ways in which people use the platforms of Facebook, Twitter et al, I have been reminded of an old, seldom-used bit of Transactional Analysis theory which I now feel deserves a fresh look.
The Carom Transaction
In the wider literature this first appears in Woolams & Brown (1978) although it's a very brief mention. Very simply, it's a kind of transaction where the speaker says something to another person in the vicinity of a third party ... the third party is the real recipient of the strokes. It's an unusual transaction because of its use of an intermediary. It is also an example of the social & psychological levels of action (i.e. Berne's third rule of communication*)
Here's a basic example:
Caroms may be used deliberately in a therapy. Usually this is done in order to reinforce a particularly important message, or to convey a point that couldn't be done directly for some reason. The client's partner, or other members of a group, may be the 'bounce-ees' in this respect.
The Carom in Social Media
Looking at Facebook and Twitter etc, it becomes clear how many of the postings, status updates or tweets are not actually intended for the supposed recipient. In fact, caroms are in play all over the place - intentional or not. The 'bouncees' are those others-out-there; the folks on one's Friend list (in the case of Facebook), or just other users in the Twittersphere (which can potentially mean millions of people!). Obviously the more public the settings, the more potential bouncings there might be.
Here are a few examples I have found:
1. The Old-fashioned carom
Simply, an indirect message conveyed in the manner we've just seen. Here's a kindly example:
Now, nearly everyone knows what a nice person Louise is. This is much more powerful than sending a text, or perhaps even a thank-you card (although that might depend on the wording). But it's potent; maybe because of its public nature, as depicted in the diagram below.
Of course, this kind of carom can be used in a not-so-kindly way. I have refrained from posting an example here, but I'm sure you have seen a status update in your feed that's of the "Levon is a doo-doo-head" variety.
I have seen this kind of carom escalate into something really gamey and poisonous; family feuds and bitter disputes have been played out in this manner.
2. "Now Hear This, Now Hear This"
This is an interesting one, where the 'target' of the message is everyone. The bouncee may not even be present amongst that following, but be referred to in the posting itself. Here's an example:
This is a loving parent. What's interesting is that the child isn't actually the recipient of the message. On the social level, this is a birthday greeting to someone (who 'happens' not to be there). I suspect that an ulterior message is being conveyed, and that the 'others-out-there' are the intended recipients (below).
Other forms of this type of carom can easily be found. If you "like" a particular posting or group, for instance, it can be a way of conveying a message to those around. (They will see that you've clicked on "No Tolerance for Domestic Violence", or "I Hate People Who Stand Still on the Escalator", and will know this about you).
3. Social Media as Marketing, or "Hey, Google, Look at Me!"
This is a double-rebound carom, which I think has been born of the digital age. In this situation, users of Facebook, Twitter, and bloggers in general have taken to using their social media as a marketing tool. Google (other search engines are available) is the driver behind this; SEO gurus tell us that Google looks for "quality content", and so we merrily type away in the hope that Google will hear us **. Of course, Google may not hear what we're saying; we just need Google to know we're here. Our Facebook Friends, Followers, and the general public may hear us, and if so that's good - but there is the added dimension of telling Google something about ourselves.
![]() |
(Pink lines show the second carom phase) |
---------------------------------------------------------------------------
* Berne's Third Rule of Communication: Where there is a transaction on the social and psychological level, the outcome will always be determined by the latter.
** I am aware that many, many people write blogs and use social media for reasons other than marketing. Astute and/or prolific readers will have seen examples of those that do (write for marketing purposes) and those that don't. I can usually tell the difference; there is a difference in tone, and the 'marketing' writer often has little or no engagement with those who comment/tweet back etc.
.
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